About Me

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Hi I’m Mark

I’m a digital marketing consultant with over 17 years of experience helping global brands enhance their online presence and drive performance. My work spans industries, from pest control and financial services to telecommunications and eCommerce, where I’ve led digital initiatives across SEO, content strategy, UX, and performance media.
With a blend of client-side and agency experience, I thrive in collaborative environments, integrating smoothly into cross-functional teams to deliver on ambitious digital goals. I’m all about data-driven approaches and strategic thinking, which I apply to craft impactful digital strategies that align with both team objectives and business needs.
I’m keen on tackling complex projects—whether it’s optimising a content rollout or building out SEO frameworks—always with an eye on delivering ROI and measurable growth. Feel free to connect with me on LinkedIn or reach out to explore how I can help elevate your digital marketing initiatives.

My Core Values

Integrity and Transparency
I believe in being upfront and honest in every aspect of my work. Whether it’s communicating with clients or analysing performance data, I ensure full transparency, so everyone is aligned and empowered to make informed decisions.

Data-Driven Decision Making
My approach to digital marketing is always grounded in data. I rely on analytics, insights, and metrics to shape strategies that deliver measurable results, ensuring every decision is backed by evidence and aligned with business goals.

Collaboration and Flexibility
I thrive in team environments, working closely with stakeholders to ensure a collaborative approach. Flexibility is key to success in the fast-paced digital landscape, and I adapt to evolving requirements without losing sight of the end goal.

Continuous Learning and Innovation
The digital landscape is constantly evolving, and I prioritise staying up-to-date with industry trends and emerging technologies. I’m committed to continuous learning, ensuring my strategies remain innovative and relevant in an ever-changing environment.

Client-Centric Focus
Understanding the unique needs of each client is at the heart of my approach. I tailor my strategies to align with their goals and challenges, providing personalised solutions that deliver real, impactful results.

These core values guide every project I undertake, ensuring I provide clients with high-quality, sustainable outcomes.